Apple expected to introduce a redesigned Smart Cover alongside new iPad


A research note from Cantor Fitzgerald’s Brian J. White says that based on conversations between suppliers, the firm expects that Apple’s next-gen iPad to be between one-half and three-quarters of an inch narrower than previous models. White also noted that vendors at trade shows attended by the firm were selling iPad cases and covers matching the new dimensions.


“Given this change in size, we believe this will provide Apple with an excuse to unveil a new Smart Cover and drive an upgrade cycle for this line of cases (also an upgrade cycle for non-Apple branded iPad cases), which we believe is an attractive margin product for Apple,” White said. “Essentially, if you own a case for prior versions of the iPad, you will need to buy a new case for the iPad 5.”

Source – Apple Insider

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