Samsung soars higher over Apple in smartphone market

It’s a known fact these two brands are the stars that shine the brightest when it comes to specs and features. Now, Samsung is back with a revenge. Even though its market share fell last quarter while Apple’s share rose, it didn’t stop Samsung. Samsung is still unbeaten and has the crown for the world’s leading smartphone vendor, according to research firm IDC.

During the second quarter of 2015, Samsung bit off a 21.7 percent slice of global smartphone market with shipments of 73.2 million units, according to IDC. Apple may have sold 47.5 million iPhones last quarter, but Samsung still took home the winning crown of the smartphone market. Even if in the quarter of 2014 Korean mobile-phone maker got a market share of 24.8 percent on shipments of 74.9 million, Samsung’s number last quarter were still high enough to outshine those of Apple.

We all know Apple and Samsung have been the biggest competitors out there in the market. They’ve always been in rival on whose smartphone is the best. Enough said, Apple emerged the leader in the final quarter of 2014 based on strong sales of its new iPhone 6 and iPhone 6 Plus, this is according to the research firm Gartner. Nonetheless, it’s a quick leadership. Samsung regained its No. 1 spot the following quarter, says the Strategy Analytics.

Even when Samsung ran into trouble with its new Galaxy S6 Edge, the company’s older Galaxy class phones sold fast as a result of the discounts and sales promotions unveiled last quarter. So, Samsung still got the No. 1 spot and Apple emerged as the second placer.

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Apple did really well too in the last quarter, having the biggest sales with 47.5 million iPhones. These iPhones dominated most parts of the world even in Asia! It was all over China in an instant, buoyed by demand for the big screen iPhone 6 lineup and the growing expansion of 4G networks in the country, IDC declared. Chinese vendors Huawei and Xioami took third and fourth place, respectively as both get high market share and generate higher sales.

Did you know that smartphone vendors all over the world shipped 337.2 million units last quarter, a gain of 11.6 percent from the 302.1 million units shipped in 2014’s second quarter? As it was stated, “The overall growth of the smartphone market was not only driven by the success of premium flagship devices from Samsung, Apple, and other, but more importantly by the abundance of affordable handsets that continue to drive shipments in many key markets.” This was said by the IDC research manager Anthony Scarsella.

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